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Wealth Digital Channels Analyst (6M Contract) to HKD63K pm

Title: Wealth Digital Channels Analyst
Duration: 6-month contract (maternity leave cover)
Salary: up to HKD63,000 per month depending on experience

** Re-post looking for more candidates / priority hire **

Overview and deliverable
This role will focus on delivering digital analytics solution for HK Digital wealth team, including enhancing and automating digital wealth onboarding funnel metrics (from application start to first wealth product sale), deliver automated dashboards for actionable insights around digital wealth real estate visitors (e.g. unit trust page on mobile/website) visitor profile, customer behavior etc.

Responsibility
The scope of work will include but may not be limited to:
  1. Implement outcome of business analytics to develop effective personal and relevant communications to support business strategies
  2. Provide comprehensive innovative and analytical solutions capitalizing advanced data and analytics capabilities and communication toolkits
  3. Optimize and craft personal and relevant communications through targeting/offers and industrialized processes
  4. Support to enable point-in-time personalized and relevant dialogues with customers
  5. Adopt tools to optimize resource vs activities.
  6. Adopt best practices and standards of analytics and communications.
  7. Align governance and controls towards Group’s standards in a progressive approach.
Skills
We seek highly motivated specialists who have the following experience and qualifications to join our dynamic organization
  1. Minimum 2 years of working experience in one or multiple skills in business analytics or contact and communication design and operation in the financial or digital domains. Or similar experience in analytics consulting or managing digital products
  2. Proven experience in one or more of: customer segmentation, portfolio analytics, pricing analytics, digital marketing, data science, use of open-source data in analyses
  3. Familiarity with analytics/visualization tools such as Python, SQL/BigQuery. Tableau/QlikSense/Looker studio, hands-on experience on cloud environments such as AWS, Google Cloud Platform (GCP) is a plus
  4. Ability to communicate with impact, with the capacity to ensure complex information is articulated in a meaningful way to a wide and varied audience
  5. Good problem solving skills, exhibit self-motivated, self-starter behaviors
  6. Great sense of ownership and servicing mind-set to ensure efficient and effective customer service delivery
  7. Strong team player; able to work with members of different skills and experiences. Comfortable to operate in a complex matrix structure with multiple stakeholders.
  8. Bachelor degree in one of these preferred disciplines: economics, computer science, data science, analytics, statistics, econometrics, management information system, communications, operations research.